Advertising Spec Sheet
Welcome to Atlanta Community Press Collective’s (ACPC) digital specs sheet. Our publication offers a variety of digital advertising opportunities in our newsletters and website, including sponsorships and display ads. Share this page with your graphic designer to achieve the best possible results for your ad.
Please note: advertising with ACPC must be confirmed before ad content is submitted. Ads will only run once payment has been received.
Newsletter: Presenting Sponsor
Formatting
| Header Recognition |
| ◦ “Brought to you by” sponsorship notation at the top of the email. |
| Advertisement |
| Image Specs ◦ Aspect Ratio: 3:2, 16:9 or 21:9 ◦ Resolution: 72 DPI ◦ File size: 1mb max ◦ Color mode: RGB Ad Content ◦ Headline (16 words max) ◦ Copy (50 words max) ◦ Link (1) Preferred format: PNG, JPG/JPEG, or GIF. Unacceptable formats: TIFF, EPS, AI, PDF, DOC |
Newsletter: Supporting Sponsor
| Formatting |
| ◦ Size: 300 x 250 ◦ Resolution: 72 DPI ◦ File size: 1mb max ◦ Color mode: RGB |
| Files |
| Preferred format: PNG or JPG/JPEG. If an image file is inconsistent with The Palm Springs Post’s ad specifications, the ad will be returned to the advertiser for modification. Unacceptable formats: TIFF, EPS, AI, PDF, DOC |
Website: Display Ads
Formatting
| Placements & Sizes |
| [PUBLICATION] offers the following three placements: ◦ Header ◦ Sidebar ◦ Inline Header & Inline Ad Sizes ◦ Leaderboard: 728 x 90 px ◦ Billboard: 970 x 250 px ◦ Mobile banner: 320 x 50 px Sidebar Ad Sizes ◦ Medium rectangle: 300 x 250 px ◦ Half page: 300 x 600 px ◦ Skyscraper: 300 x 250 px |
| Specs |
| Image Specs ◦ File size: 250kb max ◦ Color mode: RGB ◦ Resolution: 72 DPI File Types ◦ JPG/JPEG, PNG, or GIF ◦ Unacceptable formats: TIFF, EPS, AI, PDF, DOC Animation ◦ Animated GIFs can run on a 10 second or less auto loop. |
Content
All sponsored content and/or underwritten content will be included in perpetuity on TK website, each article will be included in one newsletter.
Formatting
To clearly distinguish paid content from regular editorial content, articles will be labeled as “sponsored” and will include recognition in the header and footer of the article.
Submit your logo and a link to be included with all sponsored content.
Logo Specs
◦ File size: 250kb max
◦ Color mode: RGB
◦ Resolution: 72 DP
File Types
◦ Preferred formats: JPG/JPEG or PNG
◦ Unacceptable formats: TIFF, EPS, AI, PDF, DOC
Deadlines & Proofs
Email & Website Advertising
All content must be submitted a minimum of 3 business days prior to publication. If an image file is inconsistent with ACPC’s ad specs, the ad will be returned to the advertiser for modification. If content is submitted late or incorrectly, the advertiser risks having their ad not run or run as is.
A screenshot proof of your ad(s) will be sent for approval a minimum of one day before publication. If no response is received from the advertiser by the end of the day, the ad will be considered approved and will be published.
Content
All content must be submitted a minimum of 6 business days prior to publication. Any content written by an advertiser must be reviewed, edited, and approved by ACPC prior to publication to ensure alignment of values and consistent voice. Content sponsorships must be approved in advance.
A final draft of the content will be submitted to the advertiser two days before the publication date. If no response is received from the advertiser by the end of the day, the article will be considered approved and will be published.